NDP Livestream 2019
National Day Parade (NDP) Livestream 2019
First in Asia 360° & 2D Livestream on YouTube
As part of the 50th Anniversary of the Mobile Column and the celebration of Bicentennial Singapore, 360vrAsia executed a 360° & 2D Livestream of the Mobile Column rolling its journey into the heartlands. Together with Xapbox Media, the live activation garnered a total of 60k views on 10th August. The audience were able to track live on each of the 5 locations – Jurong East, Woodlands, Bishan, Punggol & Wisma Geylang Serai.
The team deployed high-tech broadcast and streaming equipment to execute high heat concurrent streaming wirelessly.
Giving the audience a unique view from the tank above, “It was an exciting and memorable family day”, said a Punggol resident. Singaporeans were able to view the actual Mobile Column journeying into the 5 heartland sites as they anticipate their arrival at the Popular Resident Gathering Points (PRGP).
Anonymous Production rolled out 3 marketing videos to promote and raise awareness of the 10th August NDP Heartland Celebrations. Featured on the NDPeeps Facebook page: Event Trailer, Educational Video & Post Event Coverage Video. The Post Event Video was showcased during the NDP Appreciation Function, graced by the Minister of Defence.
We were honored to have been part of our Nation’s significant celebration! Click the links below to view the featured marketing videos.
NDP Heartlands Promotional Video
NDP 2019 Livestream Educational Video
Client: Ministry of Defence Singapore