DBS MAX Campaign

Designed for maximum product visibility both online and offline, our work for DBS MAX spanned across mediums aimed to promote the streamlining of business transactions and vendor management.

Taking into account features from existing DBS payment systems, we produced an end-to-end marketing campaign comprising: a marketing video, GDN banners, social media advertisements, physical pull-up banners, in-store GIF banners, Carousell advertisements and tri-fold brochures. It’s key visual was conceptualised on the idea of eye-catching and convenience. With an enabled tracking system, the QR code not only provided useful information, it was a good way in observing traffic and impressions.

While remaining centred on the brand’s unchanging commitments to enrich lives, transform businesses and drive sustainable outcomes, we have elevated over 1,000 Singaporean businesses and counting.

The campaign is live now. View it here.